Which?
What will you do today, the easy thing or the right thing?There are any number of urgent and unimportant things calling for your attention. There are even a few urgent and important. You could attack those today.Or you could do the thing that will make the biggest difference, but it’s hard and you’d rather not. It’s the conversation with the lovely person whose skills don’t fit, it’s the decision to drop the product that isn’t selling. It’s the thing you’ve been avoiding, even though you know it’s the right thing for your business. Anything else seems easy.