Posts tagged authenticity
[EP 27] How to be as Good at Marketing as you are at Product

Being good at product isn’t enough, you need to be great at marketing too for your business to be successful. In this podcast episode, Mike and Ryan discuss the power of having clear principles. They talk about how crucial it is to have clearly defined values, and the importance of keeping these principles alive and exercised by every member of the team. They share the principles we have at the Breakthrough Co around our marketing, and give examples on how having these principles and coming back to them every meeting have impacted the company.

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